Background & Challenge
Rachel and Carl are a couple who took to the open road in their camper and embarked on an epic journey around the US & Canada. With the intention of documenting their travels on social media, they decided to create a unique brand identity to accompany their content. Rachel and Carl wanted to create something that speaks to their adventurous spirit and the modern nomadic lifestyle.
They decided to go for the name Two Modern Nomads and wanted to include the Dodge Ram 3500 camper they will be living in as part of the logo.