Tivo: a hand setting down three aperitif bottles lying along a bar counter, Spiced Pineapple and Mango in orange, Hugo in yellow green and Pink Grapefruit in red, with a rail of upturned wine glasses behind

Tivo

Services

  • Visual Identity
  • Packaging Design
  • AI Photo Studio

A new British aperitif with a flavour for every mood.

Tivo set out to shake up a category dominated by one orange bottle, with three bold aperitifs already proven across six venues. It needed a brand as confident as the drink.

We built it from the bottle out: a standalone wordmark strong enough to live on a ski jacket, a multi-SKU label system giving each flavour its own personality under one shared anchor, and a saturated color world made to cut through a crowded back bar. The full on-shelf and lifestyle imagery was produced in our AI Photo Studio.

Tivo: two hands lifting a Pink Grapefruit bottle out of an open white shipping box printed with the Tivo wordmark, the words natural aperitif and the cursive T seal, on a concrete floor
Tivo: a woman in sunglasses and a white t-shirt drinking an orange Tivo serve from a tumbler in warm afternoon light
Tivo: a flat red brand strip carrying the words natural aperitif and uk crafted in cream, the Tivo wordmark in a rounded box, a cursive T monogram, and line drawn pineapple, elderflower and citrus icons
Tivo: the three bottles standing in a row on a stainless bar shelf beside upturned wine glasses, Spiced Pineapple and Mango, Hugo, and Pink Grapefruit
Tivo: an extreme close-up of the Hugo label, cream stock with an engraved botanical of citrus and elderflower, reading elderflower, mint, cucumber and lime
Tivo: a tall iced highball with mint, a red Tivo swizzle stick resting against the rim, its disc reading Tivo aperitif, uk crafted around the cursive T
Tivo: the three bottle labels stood upright against a blurred amber drink, lilac Spiced Pineapple and Mango, cream Hugo, and blue Pink Grapefruit, each closed with its own coloured seal
Tivo: a hand reaching across a silver tray of circular coasters, a red and a yellow one reading make any hour golden, a dark green one carrying the cursive T and a blue one reading small batch, beside the stem of a cocktail glass
Tivo: a close-up of a bottle neck and brushed silver cap with a small natural aperitif label, lit from behind so the liquid glows
Tivo: a macro of the Spiced Pineapple and Mango label on the orange bottle, the Tivo wordmark large above the illustrated pineapple and chilli
Tivo: a person in a black leather jacket carrying a red Tivo tote bag printed with the wordmark and the words natural aperitif
Tivo: a miniature Pink Grapefruit bottle hanging on a keyring with house keys and a cursive T fob, against a deep blue gradient
Tivo: disposable lighters scattered across black in the brand palette of yellow, red, green, orange, blue and lilac, each printed with the wordmark and a flavour name
Tivo: an orange poster showing friends toasting, overprinted in yellow with make any hour golden, a red bottle at the centre and the three flavour names along the base
Tivo: red branded umbrellas seen from below against a pale sky and sunlit branches, the wordmark running across the canopy panels
Tivo: a person in wide dark trousers walking past a dark panelled door, carrying a yellow Hugo bottle loosely at their side
Tivo: a Pink Grapefruit bottle lying in crumpled orange tissue paper printed with the Tivo wordmark, on a yellow background

Do you have a project in mind?

Launch, rebrand, expansion, shoots. Tell us what’s next, let’s chat.

Book a Call

Subscribe to our newsletter

We share things we are learning, wins from our clients, project previews, and thoughts from Palu